Changing the Conversation on Pricing

by Michael Schubert

What’s in a word? Precious little. We all know that we don’t translate words, or even sentences and paragraphs: We translate content, in all its context. (Worte and not Wörter, for those of you who know German.) And yet, most of us bill our services by the word. Why? And what message does this send?

The why is simple: It’s the easiest way to assess the volume of the task and provide a price in advance. And the message? To our clients, it says we are selling a commodity — the very message that, elsewhere, we keep trying to contradict. To ourselves, the message is that the faster we can translate, the more money we will earn. It incentivizes speed, not quality.

Moving away from word rates toward hourly or project-based fees better reflects how we actually work — and how we want our work to be perceived.

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Translation Scams Reloaded and More – Translorial Fall 2018 Edition

Translorial Fall 2018 Edition

NCTA members can now enjoy the latest edition of Translorial in print and downloadable PDF versions, covering a variety of topics.


If you are not an NCTA member, you can join here.

 
 

Selected articles from Translorial Fall 2018, Vol. 40, No. 2: → continue reading

The Great War, Translating Macron, Looking Back, Thinking Ahead, and More – Translorial 40th Anniversary Edition Spring 2018

40th Anniversary Translorial

NCTA members can now enjoy the latest edition of Translorial in print and downloadable PDF versions, covering a variety of topics. This edition celebrates the 40th anniversary of Translorial, which was established in 1978. You can find the very first edition from May 1978 in the NCTA archive (members only). Publicly accessible articles from 1978 can be found here.

If you are not an NCTA member, you can join here.

 

Table of contents of the 40th Anniversary Translorial Spring 2018 edition, Vol. 40, No. 1: → continue reading

Case Study: How to Ensure GDPR Compliance When Undertaking a Translation Project

By Monique Longton

Please note: This document is for informational purposes only and must not be construed as legal advice. Both the client and the translator are advised to consult with their lawyers and legal advisers before they undertake a translation project that falls under the GDPR.

Introduction

The General Data Protection Regulation (the “Regulation” or “GDPR”) will be enforceable as of May 25, 2018. The Regulation aims to strengthen the rights of European Union residents with regard to their personal data. → continue reading

Quality Control in Translation: Must-Dos for Success as a Translator

by Monique Longton

If you are considering starting – or have just started – a career in the translation industry, this article may be for you.

Here’s a challenge: if you had to choose a picture to describe the actual process taking place inside your brain when you translate, what would you pick? Personally, I would go for two pictures of one bridge: the London Bridge in Lake Havasu City, Arizona.

The old London Bridge spanning the River Thames in England

The old London Bridge spanning the River Thames in England

The London Bridge today, in Lake Havasu City, Arizona

The London Bridge today, in Lake Havasu City, Arizona

Photos courtesy of the Lake Havasu City Convention & Visitors Bureau
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ADDING UP THE NUMBERS

Webinar presenter David Jemielity

Webinar presenter David Jemielity

January 2014 marked a milestone—NCTA’s first webinar! This new chapter in NCTA’s history was kicked off by David Jemielity, Senior English Translator and Head of Translations at Banque Cantonale Vaudoise in Switzerland.

BY SARAH LLEWELLYN

I first came across David Jemielity at the ATA conference in Denver, where he was the Distinguished Speaker for the French Language Division, delivering two terrific presentations on how to make financial translations sound less like… translations. When I asked him last year if he would be willing to adapt his presentations into a webinar for us, I was thrilled when he said yes. His presentation had never been offered as a webinar, so we also had a world first! → continue reading